Google has teamed up with Unityto help extend the reach of its mobile advertising business AdMob. The agreement will see Google advertisers gain access to Unity’s network of mobile games through ...

From their peak in late 2022, shares of video game engine developer Unity (NYSE: U) have tumbled more than 80%. The company's revenue dropped by 17% in 2024 as Unity reckoned with years of bad ...

Unity survey showed 44% of players would quit and 47% would uninstall a game due to poor ad experiences. Upcoming features include AI-powered content tagging, custom insights, and a universal creative ...