Add Popular Science (opens in a new tab) More information Adding us as a Preferred Source in Google by using this link indicates that you would like to see more of our content in Google News results.

Creating a logo for your business takes tremendous planning, research and thorough execution. Whether you are hiring a professional creative agency or you decide to do it yourself, I hope this article ...

Opinions expressed by Entrepreneur contributors are their own. Creating a logo may seem like an overwhelming task if you don’t have a lot of experience with it. But the good news is that it doesn’t ...

Opinions expressed by Entrepreneur contributors are their own. Great logos are recognizable in a blink. They also should make a lasting impression. Target hits the bullseye, Nike goes swoosh, and ...

Fallingwater has a new wordmark by L.A. design firm Fruition Co. that lets the architecture speak for itself. James Talarico’s vintage-print-inspired type signals a new political landscape Political ...

is executive creative director for The Verge, overseeing art, design, and product development. He has over 15 years of experience in digital media. A movie’s logo is often one of the first things that ...

Ed Benguiat has seen monumental transitions of the typography industry. From photo-lettering to desktop publishing, Benguiat knows it all comes from the same place—the hand. The decades after World ...