SAP rolled out today its CRM on-demand application, focusing on large and mid-sized companies, for managing sales, service and marketing. The company calls it 'hyrbid' CRM, with subscription-based ...
SAP is planning to take on Salesforce on multiple fronts as it aims to tie its back-end financial software to front-office and redefine customer relationship management. SAP has assembled the CRM ...
SAP is tying the HANA in-memory database to its CRM (customer relationship management) software and other applications, creating a package that will "allow organizations to revolutionize the way they ...