The Contextual Web is a combination of three things—a device, information, and a business model—all based on a Web interface. A dedicated appliance would be designed to perform a very specific task ...

Not many people realize that contextual advertising is a multi-billion dollar software-as-a-service category. Yet if you look closely at Google AdWords, Microsoft AdCenter and Yahoo!'s newly launched ...

A major turn in online advertising was marked by the idea that “content is king,” coined by Bill Gates in 1996 in an essay that bore the phrase as its title. After almost three decades, we have ...