Further to an existing Emoji Kitchen feature within Gboard, Google’s first-party keyboard now appears to be highlighting or surfacing the emoji-laden sticker packs in the predictive text bar.

Gboard appears to be testing contextual text-based stickers as an expansion of a similar emoji-based option already available on the popular first-party keyboard for Android. Over the past few years, ...

As any gypsy umbrella vendor in Manhattan will tell you on a rainy day, in marketing, context is everything. Last year, the Internet started catching up with the street barkers in putting the right ...